Import and export your products

3 min read · Updated November 1, 2026

Import & Export moves your products, categories and customers in and out of the shop as files. Import adds many products at once from one CSV file.

Use it to load a catalog you already keep in a spreadsheet, or to keep a copy of your data.

Before you start

  • Import & Export is part of your plan. If your plan does not include it, the page shows an upgrade card instead.

Step 1. Open Import & Export

In the side menu, under Management, select Import & Export. Each data set has its own card: Products, Categories and Customers, with the number of records on each.

Each data set has its own card, with the number of records on it.

Step 2. Export

On the Products card, choose All, Published only or Drafts only. Press Export, then Download CSV or Download Excel. The other cards export the same way.

Choose All, Published only or Drafts only, then Export as CSV or Excel.

Step 3. Get the sample file

On the Products card, press Sample CSV beside the import button for your kind of product, Physical products or Digital products. Fill one row per product and keep the header row as it is.

Sample CSV beside each import button gives you the file to fill, one row per product.

Step 4. Check the file

Press Import Physical products or Import Digital products. Choose your file and press Check the file. The line in the window says CSV only, up to 5 MB and 2,000 rows. Nothing is saved yet.

Choose your file and press Check the file. Nothing is saved yet.

Step 5. Read what will happen

Three tabs show the result:

  • Will be created: each new product, marked Ready to publish, or Needs: with what it still lacks.
  • Duplicates: rows that match a product you already have, with what they Matched on. They are skipped.
  • Errors: the Row, the Column and the Reason. Fix them in your file and press Choose another file.

Products with variants arrive without them. Add the variants in the product form later.

Three tabs: what will be created, the duplicates that are skipped, and the errors to fix in your file.
Errors names the row, the column and the reason, so you know what to fix.

Step 6. Import

Press Import with the number of rows. The message tells you how many were imported, how many were skipped as duplicates and how many had errors.

If you see Another import is already running for your shop., wait for it to finish and try again.

Step 7. Check the history and your drafts

Import history lists every import with its Date, Who, File, Created, Skipped, Errors and a Report. Every imported product arrives in Drafts. Open each one, check it and publish it.

Import history lists every import with who ran it, the file, and how many rows were created, skipped or failed.

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